Empowerment | Marketing homework help


After reading the assigned chapters and participating in the exploration, identify what your understanding of “empowerment” is and its importance in a customer service system.


Address the following in your initial post:

  1. Why is this such an important part of an effective customer service system?
  2. How does it affect the business? The employee? The customer?
  3. Describe a time when you have benefitted as a customer from a business incorporating this practice. What was the situation? How did the employee handle it?

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